Still the most comprehensive treatment of the subject and the most. Consumer behaviour week 6 the self possessions and the extended self. We provide a prehistory of related ideas and then examine the controversy it. Possessions and the extended self journal of consumer. Belk, possessions and the extended self, journal of consumer research, volume 15, issue 2, september 1988. Possessions as the extended self article pdf available in journal of consumer research 152.
Purpose the purpose of this paper is to revisit russell belks 1988 landmark article possessions and the extended self. The original formulation of the extended self, completed in a predigital age. Extending extended self extending the extended self in a. This paper provides a prehistory of the extended self concept and charts the impact of russell belk s seminal paper, using citation analyses and the qualitative comments of prominent scholars. A read is counted each time someone views a publication summary such as the title, abstract, and list of authors, clicks on a figure, or views or downloads the fulltext. So, we were reading russell belks possessions and the extended self.
Recently, these notions of the extendedself and contamination or, contagion have been used to explain peoples desire to own celebrity memorabilia in the west. In other words, the selfassubject i constructs selfreferential objectmeanings that. Russell w, belk our possessions are a major contributor to and reflection of our identities. Possessions and self belk 2010 major reference works. Pdf extended self and possessions in the workplace.
Belk 1988 noted that possessions comprising the ex tended self serve not only as cues for others to form im pressions about us but also as markers for individual and. Valued possessions displayed in the home have been found to extend the self less through their use value than by memorializing experiences, family, and friends, as well as. As such, belk 1988 explains how we become contaminated in both positive and negative ways through contact with peoples possessions see also. Belk s 1988 essay played a pioneering role in bringing this topic to the forefront of consumer research literature. Essay on belk the extended self concept 1840 words. Belks 1988 possessions and the extended self revisited article pdf available in journal of historical research in marketing 72. This paper provides a prehistory of the extended self concept and charts the impact of russell belks seminal paper, using citation analyses and the qualitative comments of prominent scholars. This particular concept can be widened for understanding the concept of extended self. Having an object and incorporating it into self by creating it, buying an object. The purpose of this paper is to revisit russell belks 1988 landmark paper possessions and the extended self. A variety of evidence is presented supporting this. Related streams of research are identified and drawn upon in developing this concept and implications are derived for consumer behavior. The extended self consists of self plus possessions and is that part of selfidentity which is defined by possessions including gifts, money, bodyparts, monuments, and places belk 1988.
Our possessions, belk explains, are an extension of ourself. Our possessions are a major contributor to and reflection of our identities. Belk to understand consumer behaviour we need to understand the meanings that consumers attached to. For better or for worse, our possessions help to tangibilize our past, our present, and perhaps our future. We provide a prehistory of related ideas and then examine the controversy it triggered regarding the different paradigms of research in marketing cohen, 1989 some twenty six years ago. We provide a prehistory of related ideas and then examine the. With respect to possessions, self extension is referred to as the contributions made by possessions. Belk 1988 external objects we consider a part of us individual. Extended self and possessions in the workplace journal. Concept of extended self and impact on consumer behaviour. A variety of evidence is presented supporting this simple and compelling. Extended self experience as extensions of themselves. This paradoxical view of the role of consumption in selfconflict situations reflects the contention, held by the extended self theory belk, 1988, belk, 20 and butlers 1990 notion of performativity, that we. Belk rw 1988 possessions and the extended self journal of.
Belk our possessions are a major contributor to and reflection of our identities. I, me, and minehow products become consumers extended. A variety of evidence is presented supporting this simple and compelling premise. Cohen in a beautifully written and welldocumented essay, russell belk 1988 develops and articulates the concept of the extended self in consumer behavior.
W, 1988, p 9 belk is very much coming at this from a consumer science, or consumerism viewpoint. The purpose of this paper is to revisit russell belk s 1988 landmark paper possessions and the extended self. This study demonstrates how belks 1988 extended self theory contributes to understanding of violent relations at the micro and macro levels. Together with studies of specific types of possessions, including collections e. Belks theory of extended self belks advancement of extended self has been argued to render an innovative viewpoint regarding the study of self in consumer behaviour. The paper offered an overarching framework that highlighted the central role of possessions and other external elements in defining selfidentity.
Possessions and the extended self, journal of consumer research, oxford university press, vol. Purpose the purpose of this paper is to revisit russell belk s 1988 landmark paper possessions and the extended self. Purpose the purpose of this paper is to revisit russell belk s 1988 landmark article possessions and the extended self. Twentyfive years after he published his seminal work on objects and the extended self, russell belk has composed an update. Belk rw 1988 possessions and the extended self journal of consumer research 152 from e 1015 at new york university. Belk to understand consumer behaviour we need to understand the meanings that consumers attached to possession. Advances in consumer research volume 42, 2014 alternative conceptualizations of the extended self russell belk, york university, canada abstract belk s 1988 formulation of the extended self is an. His stream of papers on this topic belk, 1983, 1988, 1988, 1990 clariiy. The authors provide a prehistory of related ideas and then.
Research and theory on the extended self must now consider features such as dematerialization, reembodiment, and coconstruction of self. Citeseerx document details isaac councill, lee giles, pradeep teregowda. A seminal article by belk 1988, relating the acquisition of possessions to the concept of an extended self, has since been credited by ahuvia 2005, p. The psychology of stuff and things the psychologist. Eldon tanner professor of business administration, graduate school of business, university of utah, salt lake city, ut 84060. Purpose the purpose of this paper is to revisit russell belks 1988 landmark paper possessions and the extended self. Possessions and the extended self self is extended through symbolic incorporation of object meanings belk 1988.
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